Looks like we need to be ever alert to the problem of having our passwords stolen and news this week brings even more worry to users of some of the biggest websites on the Internet.

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There’s been a spate of Facebook ‘hacks’ lately that take the form of people sending dodgy links to people in an attempt to grab personal information. They’re usually pretty obvious, but another type of scam is currently doing the rounds that takes advantage of something we’re all very bad at hiding – human nature.

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..yes.

Well, if you are clever and actually use it for what it is and engage with your customers. If you’re the sort that thinks all this Internet malarky is for other people then you won’t, but maybe we should all sit up and listen when a name, a big name announces they’ve made a bit of cash from the social networking site of the moment…

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Isn’t it just strange how people can elevate themselves to a position of ‘expert’ simply by running a seminar and charging an entrance fee? For the second time in as many weeks I’ve received invitations to seminars about Twitter run by companies that are going to tell me all about how this amazing tool can revolutionise business, but do they use it? If they do, they’re very stealthy…

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Google used to just serve up a bunch of web pages when you searched for ‘rocket shoes’ and suchlike. Because they got clever, then they started showing you the cheapest rocket shoes you could buy from certain retailers.

Then came maps and we no longer needed to phone the AA for directions to Dawlish Warren (avoiding mud tracks, truck stops and C-roads).

Are they content with that? No, they now want to get down to the street level and show you people nicking stuff too.

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