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Category Archives: social media

Nested replies in Facebook – ready yet?

If Facebook is your first foray into social networking and chatting in the virtual world then the commenting system it employs won’t be a problem for you. You’re probably quite used to people hijacking the thread with their own comments meaning the original subject of the opening post is completely lost in a sea ofContinue Reading

About Andy Calloway

Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.

How not to use Facebook

We are being told constantly that ‘social signals’ are the way forward for all our SEO needs and that we all need to be making the most of Facebook, Google+ and Twitter. But why? Well Google’s looking for natural reasons to rank your website and social media has to be natural really, because by natureContinue Reading

About Andy Calloway

Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.

Receptionist commits suicide after prank by 2dayFM Djs – Internet responds

One of the best ways to get publicity and to promote your brand is using social media, stuff like Facebook and Twitter for instance. If used correctly it can be a great way to build your brand. But sometimes it can go horribly, horribly wrong.Continue Reading

About Andy Calloway

Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.

Are citations the new link Juice?

You may have heard the word ‘citation’ banded about a lot recently because it appears that Google is taking notice of them. With more and more ‘local’ searches being done on Google, they appear to be the next big thing. But what are they and why should we take notice?Continue Reading

About Andy Calloway

Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.

Wondered why nobody’s visiting your Facebook page anymore?

A few years ago everyone predicted that Facebook would be the best thing ever for small businesses and that due to it having approximately ten gazillion users which was growing all the time (some predicted that by the year 2020 there would be more users than people on the planet, obviously sheep would make upContinue Reading

About Andy Calloway

Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.

Is social media all that? Will it increase my rankings?

There’s no denying that social media has been the big story over the last few years. Everyone’s at it, there are millions of people using Facebook and Twitter and not a day goes by without it being mentioned in the news, usually because someone’s being sued by someone else for saying they smell bad orContinue Reading

About Andy Calloway

Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.

Myspace to change design, follow pack, just as irrelevant

Remember MySpace? Nahh, nor me. But because the fashionable thing to do is re-launch these days, they’re going to be re-launching with a whole new design that appears from the outset to be a bit of a cross between Facebook and Pinterest.Continue Reading

About Andy Calloway

Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.

Losing Facebook fans? Don’t worry, it’s a good thing

Facebook has had a lot of flak recently from many angles. It’s share price was originally inflated due to it reporting an incredible number of active users and then dropped when it was discovered that lots of those users were fake. They’ve made a lot of their apparently small percentage of fakes, but even aContinue Reading

About Andy Calloway

Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.

What format for my ebook?

What format for my ebook?

OK, we’re still not into actually writing the e-book yet, but I’m going to pile right in with something else you need to consider – the format you will distribute your book in because this is very important.Continue Reading

About Andy Calloway

Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.

Lazy guide to updating your Facebook page

Using IFttt for some lazy Facebook updates.Continue Reading

About Andy Calloway

Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.