Matt Cutts has become a bit of a demi-god recently as he wields his immense powers of fear by telling everyone that “there’s going to be a Google update” which will “have a big effect on results”. This gets everyone in a spin because as Google is ruler of all that is search, if they… Continue Reading
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More Google fear to come
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
On-site SEO best practices – Internal Links
So much SEO talk is focused on promoting your website to the outside world through press releases and articles and generally gaining a lot of links. However since Penguin and Panda there have been some major changes in how Google ranks pages and it appears now that getting your on-site stuff is just as important… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
What are the important on-page factors in SEO?
There are two key areas you need work on with search engine optimisation. These are “on-page” and “off-page”. I’m going to discuss on-page here because: a) it’s important b) I’ve done a video, it’d be a shame to waste it… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
6 Ways to Bombproof Your Website
With Google slamming websites left, right and center. It’s important that you spend some time on yours. Let’s face it, your website could (well, should) be one of your main marketing tools. I know you would never ask this. But you do get those people who say “if you could just do one thing to… Continue Reading
About Chris Green
Chris is the Green half of Calloway Green. He helps businesses market themselves properly online, to get more traffic, more clients and more profit.
And the winner is…
With the launch of our new site a few weeks ago, we have been running a competition to win £1500.00 worth of SEO. The winner is …. well…. watch the video below and find out … If you entered, but didn’t win, we still have something for you … check your email.… Continue Reading
About Chris Green
Chris is the Green half of Calloway Green. He helps businesses market themselves properly online, to get more traffic, more clients and more profit.
Your illegal website and what to do
On the 26th May, 2012 your website will probably be illegal and you may find yourself with a bill for half a million quid. Yep, half a million quid. Just in case you find that hard to visualise, the Information Commisioner’s Office may send you a bit of paper saying “You owe us 500 large… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
Google Panda and Penguin. What’s going on???
So, Google’s now released a penguin into the wild and it has caused many an SEO agency to go cold with fear as it decimates rankings across the board. But what’s it all about and does the cute name of the update belie the pain it’s unleashing?… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
How much competition do you have?
Starting an SEO campaign should almost always begin with finding out what the competition are up to. If they’re doing well then you can be certain they’ve already done some of the groundwork and being the sneaky little Internet entrepreneur that you are, you can just get in there and find out how they did… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
Finding your site’s Google Position
Checking your Google position using some free tools… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
Marketing Online Starts With SEO
I decided a few weeks ago that I would start taking my fitness seriously. Sitting at the desk all day is making me very unfit. I got myself a mountain bike, got myself a helmet, told my wife I would be back in an hour and left to go on my first bike ride in… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
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