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	<title>Web Marketing &#187; Ecommerce</title>
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	<link>http://www.callowaygreen.com/blog</link>
	<description>Make the Web work for your business!</description>
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		<title>Are you attracting or hopelessly pursuing?</title>
		<link>http://www.callowaygreen.com/blog/2009/11/19/are-you-attracting-or-hopelessly-pursuing/</link>
		<comments>http://www.callowaygreen.com/blog/2009/11/19/are-you-attracting-or-hopelessly-pursuing/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 16:39:47 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Website Advice]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=518</guid>
		<description><![CDATA[Now this doesn’t happen to me, but i’ve noticed that good looking men and women cause quite a reaction when they walk into a room. Like it or not and basic as it seems, attractive people ‘attract’. On a slightly (only slightly) deeper level people are attracted to people like them. Could be similar tastes, [...]]]></description>
			<content:encoded><![CDATA[Now this doesn’t happen to me, but i’ve noticed that good looking men and women cause quite a reaction when they walk into a room. Like it or not and basic as it seems, attractive people ‘attract’.

On a slightly (only slightly) deeper leve]]></content:encoded>
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		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>The SEO Tour Continues</title>
		<link>http://www.callowaygreen.com/blog/2009/10/22/the-seo-tour-continues/</link>
		<comments>http://www.callowaygreen.com/blog/2009/10/22/the-seo-tour-continues/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 12:43:53 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Website Advice]]></category>
		<category><![CDATA[SEO Birmingham]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=503</guid>
		<description><![CDATA[As Andy said in his last post, our SEO Birmingham event was a great success. We had a real mix of people from one man bands to Directors of multinational businesses. We realised that although people are all at a different stages in their online ma]]></description>
			<content:encoded><![CDATA[As Andy said in his last post, our SEO Birmingham event was a great success. We had a real mix of people from one man bands to Directors of multinational businesses.

We realised that although people are all at a different stages in their online ma]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/10/22/the-seo-tour-continues/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Getting on page one of Google</title>
		<link>http://www.callowaygreen.com/blog/2009/07/21/getting-on-page-one-of-google/</link>
		<comments>http://www.callowaygreen.com/blog/2009/07/21/getting-on-page-one-of-google/#comments</comments>
		<pubDate>Tue, 21 Jul 2009 10:54:06 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Search Engine Optimisation]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=431</guid>
		<description><![CDATA[Oh hum. Now. It's kinda the done thing for people in our industry (web marketing etc.) to put a list of websites they are doing SEO for and then show the keywords they're working on for them. We love ourselves you see. But we don't do that. We've]]></description>
			<content:encoded><![CDATA[Oh hum.

Now. It's kinda the done thing for people in our industry (web marketing etc.) to put a list of websites they are doing SEO for and then show the keywords they're working on for them. We love ourselves you see. But we don't do that. We've ]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/07/21/getting-on-page-one-of-google/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
		</item>
		<item>
		<title>Can you make 2 million on Twitter&#8230;.</title>
		<link>http://www.callowaygreen.com/blog/2009/07/20/can-you-make-2-million-on-twitter/</link>
		<comments>http://www.callowaygreen.com/blog/2009/07/20/can-you-make-2-million-on-twitter/#comments</comments>
		<pubDate>Mon, 20 Jul 2009 15:47:20 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Website Advice]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=428</guid>
		<description><![CDATA[..yes. Well, if you are clever and actually use it for what it is and engage with your customers. If you're the sort that thinks all this Internet malarky is for other people then you won't, but maybe we should all sit up and listen when a name, a]]></description>
			<content:encoded><![CDATA[..yes.

Well, if you are clever and actually use it for what it is and engage with your customers. If you're the sort that thinks all this Internet malarky is for other people then you won't, but maybe we should all sit up and listen when a name, a]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/07/20/can-you-make-2-million-on-twitter/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Google Vanity &#8211; Why you think you&#8217;re good when you&#8217;re not&#8230;</title>
		<link>http://www.callowaygreen.com/blog/2009/07/06/google-vanity-why-you-think-youre-good-when-youre-not/</link>
		<comments>http://www.callowaygreen.com/blog/2009/07/06/google-vanity-why-you-think-youre-good-when-youre-not/#comments</comments>
		<pubDate>Mon, 06 Jul 2009 16:41:06 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=418</guid>
		<description><![CDATA[A number of times now I've met people who tell me that they're really proud of their 'number five' position for a really competitive search term. A couple of months ago it happened and the guy was quite smug. I took a look at his site and thought "th]]></description>
			<content:encoded><![CDATA[A number of times now I've met people who tell me that they're really proud of their 'number five' position for a really competitive search term. A couple of months ago it happened and the guy was quite smug. I took a look at his site and thought "th]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/07/06/google-vanity-why-you-think-youre-good-when-youre-not/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The pros and cons of negative advertising</title>
		<link>http://www.callowaygreen.com/blog/2009/06/06/the-pros-and-cons-of-negative-advertising/</link>
		<comments>http://www.callowaygreen.com/blog/2009/06/06/the-pros-and-cons-of-negative-advertising/#comments</comments>
		<pubDate>Sat, 06 Jun 2009 08:17:56 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Website Advice]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=384</guid>
		<description><![CDATA[Over the past month I've been taking part in the Hub Challenge where a bunch of us are trying to write a crazy amount of articles in a month. I'm up to 36 now and as it's sometimes late at night when I write them, I do try to spice them up a bit with]]></description>
			<content:encoded><![CDATA[Over the past month I've been taking part in the Hub Challenge where a bunch of us are trying to write a crazy amount of articles in a month. I'm up to 36 now and as it's sometimes late at night when I write them, I do try to spice them up a bit with]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/06/06/the-pros-and-cons-of-negative-advertising/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Twitter is worth it &#8211; and now there&#8217;s proof&#8230;</title>
		<link>http://www.callowaygreen.com/blog/2009/05/20/twitter-is-worth-it-and-now-theres-proof/</link>
		<comments>http://www.callowaygreen.com/blog/2009/05/20/twitter-is-worth-it-and-now-theres-proof/#comments</comments>
		<pubDate>Wed, 20 May 2009 07:20:54 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Make your website better]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=336</guid>
		<description><![CDATA[If ever there was a social networking tool that divided opinion, it's Twitter. The views on it are almost polarised between "It's a waste of valuable time and money" to "it's the best thing to happen to the Internet since email". Well, neither of]]></description>
			<content:encoded><![CDATA[If ever there was a social networking tool that divided opinion, it's Twitter. The views on it are almost polarised between "It's a waste of valuable time and money" to "it's the best thing to happen to the Internet since email".

Well, neither of ]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/05/20/twitter-is-worth-it-and-now-theres-proof/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Be safe, not sorry when using email&#8230;</title>
		<link>http://www.callowaygreen.com/blog/2009/04/17/be-safe-not-sorry-when-using-email/</link>
		<comments>http://www.callowaygreen.com/blog/2009/04/17/be-safe-not-sorry-when-using-email/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 07:38:05 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Ecommerce]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=299</guid>
		<description><![CDATA[Email is everywhere now and it's use is as common as drinking tea for most of us, however this ease of use means we are often very hasty to fire something off that we really shouldn't. One moment of madness can result in someone being upset or even w]]></description>
			<content:encoded><![CDATA[Email is everywhere now and it's use is as common as drinking tea for most of us, however this ease of use means we are often very hasty to fire something off that we really shouldn't. One moment of madness can result in someone being upset or even w]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/04/17/be-safe-not-sorry-when-using-email/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The importance of links</title>
		<link>http://www.callowaygreen.com/blog/2009/04/04/the-importance-of-links/</link>
		<comments>http://www.callowaygreen.com/blog/2009/04/04/the-importance-of-links/#comments</comments>
		<pubDate>Sat, 04 Apr 2009 17:17:40 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Search Engine Optimisation]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Website Advice]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=284</guid>
		<description><![CDATA[In a previous post I spoke about the hideous use of hidden text within a page to promote certain keywords. I also mentioned that these were techniques being used by rival SEO companies. Not only is it really bad to be using these techniques in the fi]]></description>
			<content:encoded><![CDATA[In a previous post I spoke about the hideous use of hidden text within a page to promote certain keywords. I also mentioned that these were techniques being used by rival SEO companies. Not only is it really bad to be using these techniques in the fi]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/04/04/the-importance-of-links/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Toys &#8216;R&#8217; Us sees value in online presence&#8230;</title>
		<link>http://www.callowaygreen.com/blog/2009/03/05/toys-r-us-sees-value-in-online-presence/</link>
		<comments>http://www.callowaygreen.com/blog/2009/03/05/toys-r-us-sees-value-in-online-presence/#comments</comments>
		<pubDate>Thu, 05 Mar 2009 19:27:48 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Ecommerce]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=247</guid>
		<description><![CDATA[I promise, my earlier post was written before I read about this! I don't plan these things y'know, I just let them happen and today we've seen that Toys 'R' Us (I tried to find a backwards 'R' but couldn't), has splashed out a whopping $5Million on t]]></description>
			<content:encoded><![CDATA[I promise, my earlier post was written before I read about this! I don't plan these things y'know, I just let them happen and today we've seen that Toys 'R' Us (I tried to find a backwards 'R' but couldn't), has splashed out a whopping $5Million on t]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/03/05/toys-r-us-sees-value-in-online-presence/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
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