Often when I speak to larger companies for the first time about online marketing, they tell me the “IT Department deal with that”.
What this really means is “I have no idea what you talking about, but I think it involves that website our IT department set up a few years ago”.
If you’ve been reading our blog for any length of time you’ll hopefully know that promoting yourself online is a LOT more than just having a pretty website. If just having a site is your complete strategy, you’re going to find yourself in a lot of trouble because your competitors are getting busy trying to beat you. Read the rest of this entry »


