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	<title>Web Marketing &#187; Company News</title>
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	<link>http://www.callowaygreen.com/blog</link>
	<description>Make the Web work for your business!</description>
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		<title>Google reveals secret formula</title>
		<link>http://www.callowaygreen.com/blog/2011/03/01/google-reveal-secret-formula/</link>
		<comments>http://www.callowaygreen.com/blog/2011/03/01/google-reveal-secret-formula/#comments</comments>
		<pubDate>Tue, 01 Mar 2011 14:27:58 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Company News]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[New Google Algorythm changes]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=867</guid>
		<description><![CDATA[We all know that Google keep their cards close to their chest as to how they rank websites. You may have heard recently that Google announced a big change in their algorithm. That&#8217;s the method they use to rank your page in the search engines. It has meant that many sites have dropped their ranking [...]]]></description>
			<content:encoded><![CDATA[We all know that Google keep their cards close to their chest as to how they rank websites.

You may have heard recently that Google announced a big change in their algorithm. That's the method they use to rank your page in the  search engines.

]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2011/03/01/google-reveal-secret-formula/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>JC Penny used cheap and quick SEO &#8211; and got stung</title>
		<link>http://www.callowaygreen.com/blog/2011/02/15/jc-penny-used-cheap-and-quick-seo-and-got-stung/</link>
		<comments>http://www.callowaygreen.com/blog/2011/02/15/jc-penny-used-cheap-and-quick-seo-and-got-stung/#comments</comments>
		<pubDate>Tue, 15 Feb 2011 14:04:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Company News]]></category>
		<category><![CDATA[Search Engine Optimisation]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Website Advice]]></category>
		<category><![CDATA[seo training]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=853</guid>
		<description><![CDATA[The SEO newswires have been abuzz lately with the news that JC Penny, a huge department store in the US has been penalised by Google for cheating and using “black hat” SEO techniques to boost rankings for many keywords.  But what did they do and]]></description>
			<content:encoded><![CDATA[The SEO newswires have been abuzz lately with the news that JC Penny, a huge department store in the US has been penalised by Google for cheating and using “black hat” SEO techniques to boost rankings for many keywords.  But what did they do and]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2011/02/15/jc-penny-used-cheap-and-quick-seo-and-got-stung/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Five Strategies for Getting More People onto Your Blog</title>
		<link>http://www.callowaygreen.com/blog/2011/01/09/five-strategies-for-getting-more-people-onto-your-blog/</link>
		<comments>http://www.callowaygreen.com/blog/2011/01/09/five-strategies-for-getting-more-people-onto-your-blog/#comments</comments>
		<pubDate>Sun, 09 Jan 2011 09:46:31 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Company News]]></category>
		<category><![CDATA[Search Engine Optimisation]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=784</guid>
		<description><![CDATA[If you’ve had a blog on your website (or your website is a blog) you’ll know that it can be quite a challenge to actually get people onto it. We’ve been getting quite a good amount of people on our blog and here are some of the things that w]]></description>
			<content:encoded><![CDATA[If you’ve had a blog on your website (or your website is a blog) you’ll know that it can be quite a challenge to actually get people onto it.

We’ve been getting quite a good amount of people on our blog and here are some of the things that w]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2011/01/09/five-strategies-for-getting-more-people-onto-your-blog/feed/</wfw:commentRss>
		<slash:comments>14</slash:comments>
		</item>
		<item>
		<title>Giving Back</title>
		<link>http://www.callowaygreen.com/blog/2010/07/27/giving-back/</link>
		<comments>http://www.callowaygreen.com/blog/2010/07/27/giving-back/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 14:38:18 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Company News]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=712</guid>
		<description><![CDATA[This is just a short post and update to the details of our upcoming event on the 11th August in Birmingham: "Turn Your Website into a Sales and Marketing Machine" We have decided this month that we will be donating half the money from the ticke]]></description>
			<content:encoded><![CDATA[This is just a short post and update to the details of our upcoming event on the 11th August in Birmingham:

"Turn Your Website into a Sales and Marketing Machine"

We have decided this month that we will be donating half the money from the ticke]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2010/07/27/giving-back/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Why did the chicken cross the road?</title>
		<link>http://www.callowaygreen.com/blog/2010/06/29/why-did-the-chicken-cross-the-road/</link>
		<comments>http://www.callowaygreen.com/blog/2010/06/29/why-did-the-chicken-cross-the-road/#comments</comments>
		<pubDate>Tue, 29 Jun 2010 09:38:09 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Company News]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=681</guid>
		<description><![CDATA[... According to Fifa, it didn't... This was the joke banded around yesterday after the terrible decision of disallowing England's second goal even though it was a foot over the line. There was uproar for about 20 minutes, until German scored thei]]></description>
			<content:encoded><![CDATA[... According to Fifa, it didn't...

This was the joke banded around yesterday after the terrible decision of disallowing England's second goal even though it was a foot over the line. There was uproar for about 20 minutes, until German scored thei]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2010/06/29/why-did-the-chicken-cross-the-road/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Yet another search tool!</title>
		<link>http://www.callowaygreen.com/blog/2009/06/03/yet-another-search-tool/</link>
		<comments>http://www.callowaygreen.com/blog/2009/06/03/yet-another-search-tool/#comments</comments>
		<pubDate>Wed, 03 Jun 2009 14:15:23 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Company News]]></category>
		<category><![CDATA[Search Engine Optimisation]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=371</guid>
		<description><![CDATA[It's search tool open season at the moment! A few weeks ago 'WolframAlpha' was launched with a fanfare and the headlines saying it was a 'Google Killer' which it obviously was not, and now it's Microsoft's turn. Having pretty much failed to set th]]></description>
			<content:encoded><![CDATA[It's search tool open season at the moment! A few weeks ago 'WolframAlpha' was launched with a fanfare and the headlines saying it was a 'Google Killer' which it obviously was not, and now it's Microsoft's turn.

Having pretty much failed to set th]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/06/03/yet-another-search-tool/feed/</wfw:commentRss>
		<slash:comments>12</slash:comments>
		</item>
		<item>
		<title>The day I thought I&#8217;d broken the Internet&#8230;</title>
		<link>http://www.callowaygreen.com/blog/2009/01/31/the-day-i-thought-id-broken-the-internet/</link>
		<comments>http://www.callowaygreen.com/blog/2009/01/31/the-day-i-thought-id-broken-the-internet/#comments</comments>
		<pubDate>Sat, 31 Jan 2009 19:09:58 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Company News]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=191</guid>
		<description><![CDATA[The problem with being in 'I.T' is that you get called upon to fix anything even remotely computer related. So when I was round a friend's today, the task in hand was to connect the Wii to the Wi-Fi to ensure it got all its updates. This involved]]></description>
			<content:encoded><![CDATA[The problem with being in 'I.T' is that you get called upon to fix anything even remotely computer related. So when I was round a friend's today, the task in hand was to connect the Wii to the Wi-Fi to ensure it got all its updates.

This involved ]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/01/31/the-day-i-thought-id-broken-the-internet/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Photocopiers in Birmingham &#8211; another new site!</title>
		<link>http://www.callowaygreen.com/blog/2009/01/29/photocopiers-in-birmingham-another-new-site/</link>
		<comments>http://www.callowaygreen.com/blog/2009/01/29/photocopiers-in-birmingham-another-new-site/#comments</comments>
		<pubDate>Thu, 29 Jan 2009 07:17:24 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Company News]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=183</guid>
		<description><![CDATA[I said this was catch-up! One of our recent customers thought their existing website was confusing to customers and so they asked us to make it simple, easy to navigate and eye-catching. We did all three and using some clever technology we created]]></description>
			<content:encoded><![CDATA[I said this was catch-up!

One of our recent customers thought their existing website was confusing to customers and so they asked us to make it simple, easy to navigate and eye-catching. We did all three and using some clever technology we created]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2009/01/29/photocopiers-in-birmingham-another-new-site/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Does your SEO firm make these promises&#8230;?</title>
		<link>http://www.callowaygreen.com/blog/2008/11/16/does-your-seo-firm-make-these-promises/</link>
		<comments>http://www.callowaygreen.com/blog/2008/11/16/does-your-seo-firm-make-these-promises/#comments</comments>
		<pubDate>Sun, 16 Nov 2008 22:12:40 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Company News]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=100</guid>
		<description><![CDATA[Recently, we've been approached my many companies who are just fed up with their current or recently sacked web developers or SEO team. Sometimes they've had their website development handled by someone in house (usually the IT team - a big mistake)]]></description>
			<content:encoded><![CDATA[Recently, we've been approached my many companies who are just fed up with their current or recently sacked web developers or SEO team. Sometimes they've had their website development handled by someone in house (usually the IT team - a big mistake) ]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2008/11/16/does-your-seo-firm-make-these-promises/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Retail sales down, internet sales up</title>
		<link>http://www.callowaygreen.com/blog/2008/11/12/retail-sales-down-internet-sales-up/</link>
		<comments>http://www.callowaygreen.com/blog/2008/11/12/retail-sales-down-internet-sales-up/#comments</comments>
		<pubDate>Wed, 12 Nov 2008 06:40:01 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Company News]]></category>

		<guid isPermaLink="false">http://www.callowaygreen.com/blog/?p=93</guid>
		<description><![CDATA[It seems that there can be no good news at the moment. Even 'not too bad' news is seen as 'bad news' in a media that is constantly looking to put down the economy, the country and the general state of the world. For instance, news out yesterday (S]]></description>
			<content:encoded><![CDATA[It seems that there can be no good news at the moment. Even 'not too bad' news is seen as 'bad news' in a media that is constantly looking to put down the economy, the country and the general state of the world.

For instance, news out yesterday (S]]></content:encoded>
			<wfw:commentRss>http://www.callowaygreen.com/blog/2008/11/12/retail-sales-down-internet-sales-up/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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