Every SEO company has them and so do many companies who actively check how their website is performing in Google, but rank checker tools are effectively against the terms and conditions set by Google. Yep, you read that correctly, they don’t want you to use any automated tools to query them.… Continue Reading
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Category Archives: Business
Why Google doesn’t want you to check your ranking
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
How to Create Compelling Content when You’ve Lost Inspiration
Sometimes, you just have no inspiration. You get stuck. You want people to come back to your site more than just the once. You know you have to be creating compelling content on a regular basis to do this. We all have moments like these. We created this quick video to give you a load… Continue Reading
About Chris Green
Chris is the Green half of Calloway Green. He helps businesses market themselves properly online, to get more traffic, more clients and more profit.
SEO Mentoring and training is an on-going process
Very often I get the call – “Can you teach me SEO?” and I’m asked how many hours, how much, what tools are needed etc. It’s a tough call because it takes a long time to learn SEO, simply because the number of skills involved aren’t available in a book. You can learn technique fairly quickly… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
Matt Cutts talks about unique content and the advice hasn’t changed
So I'm watching my Twitter feed and what should appear but something from Matt Cutts talking about one of the most controversial and asked questions on the subject of unique content. I get asked this all the time, so here's what Matt says and then what follows is a translation for the less geeky amongst… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
Finding the right fingerprint jewellery gives a lesson in SEO
If a company wants to be found in Google then they’ll often come up with a wish-list of keywords that they want to be in the top ten for. Usually this list comprises of keywords that get gazillions of searches but which are almost impossible to rank for. For example, a Ford dealer in Stourbridge… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
Does SEO Still Work?
In the aftermath of Google’s onslaught against spam websites, the question is being asked across the internet “does SEO still work?”. The quick answer is Yes. The not so quick answer follows. In our testing, we’ve found out that more than ever only the right kind of SEO works. This means much more emphasis is… Continue Reading
About Chris Green
Chris is the Green half of Calloway Green. He helps businesses market themselves properly online, to get more traffic, more clients and more profit.
BPI has issues with Google over piracy
The BPI, that awesomely “ahead of the game” organisation that’s embraced the digital music age full on and is ahead of the curve with their usage and love of new technology (cough) has hit out at Google for its apparently ludicrous and backwards stance on piracy. OK, take that sentence and transpose “Google” and “BPI”. … Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
Why you should write an ebook
The Internet is awash with information these days and you can pretty much find any information about anything with a quick Google search or by asking a question on Facebook. However, to think that this makes it easy for people is a mistake, because as we are social beasts, simply reading something on a web… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
Your illegal website and what to do
On the 26th May, 2012 your website will probably be illegal and you may find yourself with a bill for half a million quid. Yep, half a million quid. Just in case you find that hard to visualise, the Information Commisioner’s Office may send you a bit of paper saying “You owe us 500 large… Continue Reading
About Andy Calloway
Head of SEO at Calloway Green, Andy has been writing for print and the web for over ten years. Some of it makes it into publication, some of it is stored in plexi-glass and sunk to the bottom of the sea.
There are no stupid questions.
This could be our shortest blog post, but a really important one… A couple of days ago, someone asked me how to buy a domain name. This is something we do all the time, but to some people it’s a complete mystery. It made me realise that we spend a LOT of time learning about… Continue Reading
About Chris Green
Chris is the Green half of Calloway Green. He helps businesses market themselves properly online, to get more traffic, more clients and more profit.
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