One of the question I’m always getting asked is “how do I get links to my site”. This is a good question because I’m always banging on about how it’s a great way to get good search results and everyone should be doing it, but some people haven’t yet cottoned on to why it’s good and how it can be achieved quite simply.
So here’s an answer. It’s not the only answer, but it’s one that will get you some great results very quickly and it’s all about taking part..
Let’s imagine the Internet is one big melting pot of conversation and information with generally everyone wanting to be nice to each other. If I wanted to be really nice to you, I could link to your website or blog and say “Hey, this guy/gal is saying something really cool, check it out”. This would hopefully send a flurry of people your way looking for this sage information that I’ve pointed out.
Now Google knows this and so when it sees a link going somewhere it thinks “hey, must be good, I’ll give this website some ‘link juice’”. I won’t go into link juice here, I’ll leave that for our not-yet-live-but-coming-soon knowledge-base, check out the post on link juice.
The more people link to your site from a great article and the better quality the page they link from, the greater your site will appear in the eyes of Google. But how in the great blazes to I get some fantastic quality blog to link to me and surely there’s a catch?
I’ll answer the first one first. When you comment on a blog, you get the option to type in your name or nickname. This could be your keyword. You then get a chance to put a link to your site and when the comment is posted, your site gets a link with the keyword you want in the comment.
Easy huh? Except some blogs don’t like this. Way back in the annals of Internet time, a new tag was employed called ‘no-follow’. It cam about because people were abusing the system and just filling comments on blogs with spammy keywords and other rubbish. This helped nobody and so blogs now generally use this tag in their comments. What it does is tell Google to ‘not follow or give any of my link juice to this post’.
So you need to find blogs that have the ‘no-follow’ link switched off so you will get link juice. Trouble is, these blogs will probably have pretty strict editorial policies to stop it being abused.
We are one such blog. If you want to get some good ranking for some keywords, then comment on our blog and if your comment is OK, we’ll publish it and you’ll get some link juice, it might just help your page rank and your search positions. Magic huh?
To find more blogs, check out Google : http://tinyurl.com/nckx23
Don’t go crazy and try to comment for the sake of it, be sociable, it’s why the web was invented.